PAGE
LAB
Landing pages built for paid search, not pretty portfolios.
The ad made a promise; the click cost real money. PageLab turns a campaign brief into three complete landing-page variants that keep that promise — plus the metadata, FAQ schema, and Google Ads copy pack to ship them.
Live output / bundled sample brief · one emergency-plumber campaign
One brief in. Three pages and a ready-to-paste ad pack out.
PAGE VARIANTS
3
HERO TO FAQ TO FORM, EACH
RECOMMENDED WINNER
SPEED / LEAD CAPTURE
FIT SCORE 21 — URGENCY-HEAVY BRIEF
RSA COPY PACK
12 + 4
HEADLINES + DESCRIPTIONS, LONGEST 28/30 CHARS
META TITLE
48/60
CHARS — FITS THE SERP, NO ELLIPSIS
COMPUTED AT BUILD TIME BY THE PRODUCTION GENERATOR FROM A CLEARLY-LABELED SAMPLE BRIEF — NOT A MOCK-UP, NOT A CUSTOMER CLAIM.
The variants
Three ways to keep the ad's promise
VAR-01
Direct Response
Offer-led, single-column, one job: convert the click the ad already paid for. The offer is the headline, the CTA repeats after every section, and nothing on the page points anywhere else. Wins when the offer is concrete and the searcher already knows what they want.
VAR-02
Trust & Proof
Evidence-first, for the considered buyer comparing tabs: proof points above the fold, objections answered next to the evidence, a fuller form that trades friction for lead quality. Wins when the ticket is high, the sales cycle is real, and you have receipts.
VAR-03SAMPLE WINNER
Speed / Lead Capture
Built for the searcher with a problem happening right now: phone-first hero, a three-field form above the fold, response-time promise doing the persuading. Everything below the fold exists only to catch the few who scroll. Wins on emergency and same-day intent.
Anatomy
Every variant ships complete
SEC-01
Hero copy
Headline, subhead, and CTA that repeat the ad's promise — message match is the whole game in paid search.
SEC-02
Benefit bullets
The offer and the strongest proof, scannable in the three seconds before the searcher decides to scroll or bounce.
SEC-03
Trust block
Your proof points, itemized — reviews, licenses, track record — placed where doubt actually happens.
SEC-04
Objection handling
Every objection from the brief, answered in writing next to the evidence instead of left to the sales call.
SEC-05
FAQ + schema
Questions a real searcher asks, shipped both on-page and as FAQPage JSON-LD for the search results.
SEC-06
Form recommendations
Which fields, which required, and why — sized to the variant's intent, from 3-field emergency capture to full qualification.
Process
Brief in, campaign pages out
01 WRITE THE BRIEF
Campaign name, audience, offer, primary keyword, supporting keywords, proof points, objections, tone. Ten inputs — the same ten a good copywriter would ask for. Or load the sample brief in one click.
02 THREE VARIANTS GENERATE
Deterministic templates build three complete pages — Direct Response, Trust & Proof, Speed / Lead Capture — and score each against your brief's urgency, proof depth, and offer strength. Same brief in, same pages out, every time. No API calls.
03 PREVIEW, THEN EXPORT
See each variant as the page a searcher would land on, desktop and mobile. Then take the export pack: metadata, FAQ JSON-LD, an RSA copy pack already inside Google's character limits, and the implementation checklist.
Your brief, your browser
Nothing uploads. Nothing deploys.
The brief stays local
Your campaign brief is processed in this browser and stored in localStorage only — no accounts, no database, no upload. The generator is deterministic template logic, not an API call: the same brief produces the same three pages every time.
Exports are copy-paste
The export pack is text you copy: metadata, JSON-LD, RSA lines, checklist. This demo ships no hosting, no deploy hook, and no ad-platform connection — nothing is published or launched from here.