MARKETING HOG / LAB-05DEMO BUILD

LEAD
LEAK

Find the calls, forms, and follow-ups costing you real customers.

The ad budget worked. The phone rang. Then somebody missed the call, sat on the form for four hours, or never logged the follow-up. LeadLeak reads your lead log and shows you exactly which leads escaped, why, and what they cost.

Live output / bundled sample business · one week of leads

One week at the demo roofing company. 7 leads never heard back.

RESPONSE SCORE

58

VERDICT: LEAKING

MISSED CALLS

4

IN ONE WEEK

LEADS NEVER HANDLED

7

NO REPLY, NO CALLBACK

EST. MONTHLY LEAKAGE

$56,100

AT THE SAMPLE'S ASSUMPTIONS

COMPUTED AT BUILD TIME BY THE PRODUCTION DETECTOR FROM CLEARLY-LABELED SAMPLE DATA — NOT A MOCK-UP, NOT A CUSTOMER CLAIM.

The detectors

Six ways leads escape

LEAK-01

Missed calls, no callback

Callers who rang, got no answer, and were never called back. The most expensive line in any lead log.

LEAK-02

Form leads outside the SLA

Website forms, chats, and texts that waited past your response target — or never heard back at all.

LEAK-03

After-hours leads, no plan

Everything that arrived nights and Sundays and quietly fell through by Monday.

LEAK-04

Duplicate & uncategorized leads

Double submits and repeat contacts that inflate counts or get two cold shoulders.

LEAK-05

Leads with no disposition

Contacted, then nothing logged. Where follow-up goes to die.

LEAK-06

Lost revenue estimate

Leaked leads × close rate × average job value — every assumption shown and editable.

Process

Lead log in, leak report out

  1. 01 IMPORT THE LEAD LOG

    Paste or upload a CSV from your call tracking or form tool — or load the sample. Parsing, validation, and everything after happen in your browser; the log is never uploaded.

  2. 02 THE DETECTOR RUNS

    Deterministic rules sweep every lead: who was missed, who waited past the SLA, what arrived after hours, what never got a disposition. Same log in, same findings out, every time.

  3. 03 SEE WHAT IT COST

    A response score, the leaked leads by name, and a revenue-leakage estimate with its math shown. Print the weekly report or fix the follow-up — ideally both.

Data sources

CSV today. Connectors next.

CSV / paste import

Export from your call tracking or form tool and paste it in — common header spellings are recognized automatically. This is how the MVP works today.

PRIVATE BETA

Twilio Voice & SMS

Tracked calls, missed-call events, and inbound texts, per number — streamed straight into the detector once the connector is live. Shell only today; no accounts are linked and no credentials are collected.

PRIVATE BETA

CallRail

Call tracking with source attribution, ring time, and recordings — streamed straight into the detector once the connector is live. Shell only today; no accounts are linked and no credentials are collected.

PRIVATE BETA

Form & chat webhooks

Website forms and chat transcripts pushed in as they arrive — streamed straight into the detector once the connector is live. Shell only today; no accounts are linked and no credentials are collected.

Your data, your browser

Nothing leaves. Nothing sends.

The log stays local

Your lead log is parsed and analyzed in this browser and stored in localStorage only — no accounts, no database, no upload. Clear it any time from the dashboard.

Alerts are previews

The weekly report shows what a Monday-morning alert would say. The demo contains no email or SMS transport at all — nothing is sent to you, your team, or your leads.

You paid for every one of those leads.