Where your leads went

5 callers rang, nobody picked up, and nobody ever called back. These are the most expensive leads in the log - they asked to talk.

• Fri Jun 19, 09:20ADS CALLJanet Mireles - Rang 40 seconds during crew dispatch - no callbackNEVER
• Fri Jun 19, 15:49PHONEDorothy Sloan - Voicemail about sagging gutter - never returnedNEVER
• Mon Jun 22, 14:05ADS CALLFrank Delgado - Storm-damage call, rang out mid-afternoon - no callbackNEVER
• Thu Jun 25, 17:05PHONEStan Obrecht - Rang at close of day - voicemail never returnedNEVER
• Sun Jun 28, 20:10ADS CALLBev Stanton - Sunday-night emergency call - rang out, no callbackNEVER

5 form, chat, or text leads got no reply at all. A lead that never hears back hires whoever answers first.

• Wed Jun 17, 09:33FORMSteve Aldana - Duplicate submit - same request, two minutes laterNEVER
• Tue Jun 23, 18:35FORMWalt Jenner - Evening form: active leak, buckets out - never contactedNEVER
• Fri Jun 26, 10:15FORMPete Villanueva - Detached garage re-roof - form never answeredNEVER
• Sat Jun 27, 11:58CHATSite visitor - Chat message left while agents were offline - no replyNEVER
• Sun Jun 28, 16:45SMSRandall Ochoa - Sunday text: storm coming, wants tarp quoteNEVER

8 leads eventually heard back, but slower than the 15-minute target. Response speed is the strongest predictor of contact rate - these are at risk, not yet lost.

• Wed Jun 17, 09:31FORMSteve Aldana - Flat roof coating for small commercial unit30m
• Wed Jun 17, 12:20ADS CALLPriya Raman - Missed at lunch; called back same hour25m
• Wed Jun 17, 19:40FORMHank Dooley - Evening form: chimney flashing leak2h
• Sat Jun 20, 12:05SMSNina Petrov - Text photos of ceiling stain - slow reply1h 35m
• Tue Jun 23, 09:15FORMSam Whitaker - Solar-ready re-roof question45m
• Wed Jun 24, 11:22ADS CALLGus Lindqvist - Missed during crew huddle; called back late38m
• + 2 MORE IN THIS FINDING - THE WEEKLY REPORT LISTS THEM ALL

5 leads arrived outside business hours and fell through. An after-hours answering flow or next-morning first-call list would catch every one of these.

• Wed Jun 17, 19:40FORMHank Dooley - Evening form: chimney flashing leak2h
• Tue Jun 23, 18:35FORMWalt Jenner - Evening form: active leak, buckets out - never contactedNEVER
• Fri Jun 26, 19:12SMSLeo Brandt - After-close text about the free-quote ad1h 15m
• Sun Jun 28, 16:45SMSRandall Ochoa - Sunday text: storm coming, wants tarp quoteNEVER
• Sun Jun 28, 20:10ADS CALLBev Stanton - Sunday-night emergency call - rang out, no callbackNEVER

4 entries share a phone or email with another lead - usually a double submit or the same person trying a second channel. Merge them before they double-count (or worse, get two cold shoulders).

• Wed Jun 17, 09:31FORMSteve Aldana - Flat roof coating for small commercial unit30m
• Wed Jun 17, 09:33FORMSteve Aldana - Duplicate submit - same request, two minutes laterNEVER
• Wed Jun 24, 08:50FORMPaula Reyes - Roof + gutters combo quote9m
• Thu Jun 25, 15:20ADS CALLPaula Reyes - Same lead as the Wednesday form - called the ad numberLIVE

8 leads got a response but no outcome was ever recorded. Un-dispositioned leads are where follow-up quietly dies.

• Mon Jun 15, 16:22SMSTom Herrera - Texted the tracking line about gutter tie-in6m
• Tue Jun 16, 17:52PHONEGloria Nash - Callback about last year's warrantyLIVE
• Wed Jun 17, 19:40FORMHank Dooley - Evening form: chimney flashing leak2h
• Sat Jun 20, 12:05SMSNina Petrov - Text photos of ceiling stain - slow reply1h 35m
• Tue Jun 23, 13:28PHONEEarl Simmons - Asked about cedar shake maintenanceLIVE
• Wed Jun 24, 16:17FORMDev Kapoor - Commercial flat roof - RFP attached1h 35m
• + 2 MORE IN THIS FINDING - THE WEEKLY REPORT LISTS THEM ALL